Vehicle graphics and moving advertisements are all around us on our commutes, on the freeway, and in our neighborhoods. We see vehicle lettering every day, whether we realize it or not! So how do you make your vehicle lettering stand out? Dawn’s Sign Tech is here to help you with step by step basics of how to make the most of your driving advertisement for your business or services. There is essential information that you won’t want to neglect in your vehicle lettering. Some crucial things to add to vehicle lettering are your business name, services offered, and an eye-catching brand image or logo with your contact information. Follow the advice from our signage professionals to make the most of your vehicle lettering & start getting your name out there!
What Should I Include in My Vehicle Lettering?
Some key pieces of information are more important to include in a professional vehicle graphic than others. For example, you want people to be able to contact you if they like what they see. But, you also don’t want people to look away because the design is not eye-catching. This list contains the essential information to include for your professional advertisement through vehicle lettering.
Brand Image, Colors, Etc.
Your message will fall on deaf ears if you do not catch your audience’s attention. Designing a subtle but creative logo or brand image with attractive colors will beckon people to pay attention to your lettering and have them paying attention to the following details.
Your Business Name
A reliable and prominent name goes along with the idea of marketing your brand. Once people are interested, they want to label that interest with a name. Don’t have them searching for your company name or let it get lost in a lot of fluff on your lettering, or you may find you are losing their interest before they ever learn who you are.
If it isn’t apparent from the type of vehicle you are driving or from your business name itself, you should list some of the key reasons why people would contact you. For example, if you run a daycare, list the age groups you accept and your qualifications.
Your Contact Information
The main goal of any signage is to urge people to get in contact with your business. Place your contact information directly under your services, and try to give people one or two options to contact you, such as a phone number and an email address or website.
With so many advertisements on cars today, you want your vehicle graphic to be quick and robust. Vehicle lettering is vital to keep simple because you may only have a few seconds for your audience to see the advertisement. If you’re ready to step up your company vehicle, work with the team of signage experts at Dawn’s Sign Tech and stand out from the competition! Call us today at 978-208-0012 for your free quote.